HTML Site::Services::Motion Pictures

Our movie shall have a website.

It shall be a Flash website.

It shall have a Trailer....
and Other Links that Don't Work Yet.

It never used to matter that much, but now it's essential. Polls of moviegoers suggest that over 80% would check out a movie online before buying a ticket. It's almost passé to create www.spongemovie.com, point it at 'spongemovie.spongestudio.com' and dump an enchanting faux-3D flash site on there for the public to gasp at in awe and admiration. Great, simple. We email one of our designers, she works for a month and everyone sits back and drinks beer. Well, no. There's also the 'other side' to making a movie work online, and it's still rare for studios to get it right unless our sticky paws have been on the project.

• Domains are secured at the earliest hint of a project, before someone else tries to borrow them.
• A flash site, all awe-inspiring and exciting, is generated. Yah, wow. Still, to exceed expectations one must first equal them.
• We filter the content down into legacy sites. HTML, webTV content, FlashLite for cellphones. Everywhere folks might expect to find something. AIM icons anyone? Chatroom signature graphics? Ringtones?
• Months before release, we open the online information streams from the project - editorial data to the press and online databases such as IMDB, and teaser data to fans, movie review websites, forums, Web radio stations.. and much more besides.
• As release approaches, all our content becomes integrated into local ticket sales. spongemovie.com knows where you live and knows if your theater has tickets on the back row.
• After release the work doesn't end. We replan for DVD schedules, we monitor review sites and fan forums, keeping people happy and 'in the loop', with interactive watch-to-win competitions, interviews and webcasts. We manage delivery of fan resource material, from public issues of artwork and fonts to threaded promotion of new projects.

So, you can have your Flash Website, and we can even make The Links That Don't Work Yet. Maybe, just possibly, we can include the words Coming Soon.

While we're doing that, most of our attention will be on how to present your trailer on emerging mobile device platforms, integrating promotion to geolocation systems, serving accurate information to review sites and making sure movie fans, wherever they are, get to be part of the process - not just subject to it.